Since pandemic and even before that most of us now prefer buying online rather than giving ourselves a physical hassle. When buying online you would rather prefer to buy from a known website than any other. Most of us are aware of some of the widely known online businesses that we can trust blindly including Amazon, eBay, Groupon, JB Hi-Fi, and others.

It comes as no surprise that Amazon is one of the leading e-commerce businesses in this era. It is the topmost site where most of the countries from around the world prefer shopping.

“AMAZON DRIVING SWIFTLY ON THE ROAD TO SUCCESS”

Amazon, according to statistics comes at the top of the list of leading-e-commerce businesses, in the US. You will be thunderstruck by the net worth that Amazon makes in the USA, $386 billion. The number of sales gained from selling electronics is one of the major factors describing why Amazon is in the lead. With food segment is the fastest-growing segment, taking the share around 24%. Nevertheless, the predominance of about 80% is held by books, music, and videos.

The reason is clear behind such figures that amazon is making, the trust relationship that it has to build with people over the years. Whatever the consumer wants to buy, they will first have a look at it on amazon. The site has built such a strong connection with millions of products to choose from. The site has a padlock, indicating safe and secure surfing and purchase.

Now you must be thinking that there are other leading e-retailer too. Let us have a look at those online businesses and how they are surviving in this highly competitive industry in other parts of the world.

“EBAY/GROUPON- HEY, WE ARE IN THE LEAD TOO”

With Amazon outshining itself in different parts of the world, eBay has positioned itself with 2nd lead. With having the first lead in e-retail in Australia. Australia, as well known has been positioned as the 6^th largest economy of the world., with its e-commerce industry shining in the world of online retailers. eBay for many years has been operating in Australia. We have an understanding of how its website is user-friendly and not as stern as Amazon. Since Amazon has just entered the Australian e-commerce industry, Aussies do not have that relationship that they have with eBay and other e-retailers.

With eBay leading the Australian market for more than 18 years, Amazon will not have an easy way out to shine in the eyes of Aussies. The eBay website offers image search, to surf through images and Find it on eBay; allowing people to shop similar items they see on other social platforms including Facebook or Instagram. Moreover, eBay has been a hub of support for small businesses, by the provision of the platform and making them excel in this e-retail. Another source of attraction that we are aware of is eBay’s Guaranteed Delivery. It has further enhanced the relationship with customers.

Similarly, Groupon is not far behind. It has a customer base of more than 3 million. You must be awe-struck by the number of people that shop from Groupon, but this comes as no surprise as it is positioned under the top 15 leading e-retailers.

Now, this leaves us with the question that whether Amazon will be able to build such a strong image in Australia?

“AMAZON- READY TO TAKE OVER?”

With Amazon operating in more than 100 countries and eBay in just 39 countries, the question’s focal point is the Australian e-commerce industry. As Amazon has just stepped into the market, it might not be feasible to give an exact answer. Amazon is strong. It is one of the major key players in the e-commerce industry and knows how to stay at the top. However, the image and trust that eBay has developed over for almost two decades will not be easy to combat. We all have visited Amazon and eBay sites which, site do you prefer to buy from? Most of you must have their dibs on eBay. It has a vast variety for us to choose from and with its user-friendly graphics, it has made it easier for us to search and shop.

Maybe in the coming years, Amazon comes up with a plan that will help it in taking over eBay and Groupon. However, for now, it is hard to say that Amazon can do so.

What is your take on this debate?

The post Can Amazon Really Takeover E-Commerce Giants Like Ebay and Groupon In Australian Market? appeared first on Bedding Republic.

Now, most of you must be overwhelmed by the variety that is displayed in stores and online and it must be making you confused about what to buy?  However, a bigger question arises ‘where to buy from?’ The era we are currently living in has been deeply disturbed by the pandemic and it has been hard to adjust to the new normal. Nevertheless, the shopping will not be affected as most of us are now vaccinated, Cheers to that! But precautions are still to be taken. Thus, let us have a look at some of the pre-eminent deals so you can start sporting your houses, wrapping gifts for your loved ones, and treating your own self, before the scariest two words break our heart, Sold Out.

Knock Knock: Your stylist for this season has arrived

There are so many moments that we live by and regret not actually ‘living’ it. Yes, the statement is talking about the clothes, shoes, jewelry, and anything that want to be a part of our attire, we only window shop and then cannot resist thinking about buying them. Were you looking for some special deal that comes with a good price? Here is some good news, it is that season and nothing can stop you from buying it. Moreover, if you still have not found anything or are still bemused about what to buy, let us highlight some of the places that have so many discounted deals in stock that you can style your inner fashionista incredibly with it.

SSENSE

Who does not like the idea of shopping from a place that is a multi-brand retailer and that too with attractive prices? It has more than 500 brands for you to shop from. They ship globally. This saves you from the hassle of physically making a visit to different stores. Let us look at some of the brands that SSENSE has

The abovementioned brands hold the position of being highly reputable. We often dream about buying from them. SSENSE has shocked the place with amazing offers that have up to 60% discounts on so many wearables for both men and women.

Here are some products by different designers with, discounted prices, which you can buy from:

To get your hands on these and much more check out their website:

https://www.ssense.com/en-au

THE ICONIC

Are you looking for some trending selection to style in a way that you make a statement? Well, the ICONIC is here to save the day. They have a vast variety of products and has over more than a thousand brands for you to choose from including,

It is one of the leading fashion online retail and guesses what? It has some amazing boxing deals to offer. Lucky for you they have 60% off for season sales and there is a 30% off special sale for Boxing Day. You will be amazed by the prices. They will attract you and will surely make you want to buy something. The product ranges, with discounted prices, are as followed,

To explore the world of designer wears, visit their website: www.theiconic.com.au

MYER

Looking for something aesthetic that will make you shine through the evening, Myer is a place to shop from. It holds one of the biggest chains in Australia and has a huge variety of products for men, women, kids in terms of clothing, toys, and other accessories. It is another multi-brand retail that has a great sale going on and is ready for you to add to the cart. Let us have a look at some of the brands it hosts:

Myer has up to 50% off on the stock they currently hold. You surely do not want to miss the opportunity to get your hands on designer wear. Let us have a look at some of the products, with discounted prices, displayed on the website of Myer:

This is just a sneak peek. Go check out their website and buy before everything is sold out.

The link of the website: www.myer.com.au

Still could not get your hands on the new gadget? Well, now is your chance

Our lives are totally dependent upon technology now and what better gift you could give yourself or your loved one than their favorite gadget. We might even think of buying them but they are so expensive. Nevertheless, so many online retailers have brought some incredible deals, let us have a look at those sites, so fasten your seatbelt, we do not want you to lose it all, you still have to buy it.

eBay

As only a little time is left for the big days to arrive, get those savings out and buy all that you want to.

They have an amazing deal on Nintendo Switch OLED. You can save $50 from the actual price as the switch is now for $489. All the gaming experts now are your chance to buy this beauty.

Are you tired of using the same old laptop, well now is a chance for you to get an upgrade At eBay you can buy this surreal deal of Dell XPS 13 and save $375 as now it is available for $1499.

Who would want to lose this opportunity of buying Apple Airpod Max for just $649 and save $235? Was not this the deal that you were eagerly waiting for? Now, what are you waiting for, go add to cart and checkout.

Still wondering when you will get a chance to accessorize your wrist with a smartwatch. eBay is here to fulfill that wish for you. they have a deal that is currently going on Samsung Galaxy Watch 3. All you galaxy lovers out there, you do not want this to pass. It is for $376.20.

For more details and exciting deals visit the website: www.ebay.com.au

Google Store

Still have not updated your home with smart tech? Well, what are you waiting for, Google store has some amazing deals for you to make your home a better and safer place to live in. let us have a look at some of the deals:

Tired of drilling nails or wall is out of space for pictures? Upgrade it will Google nest Hub. It is a digital photo frame that can store a lot more pictures than your wall can. With that, it has some other features too including YouTube. Get this offer now before the price goes back to its original. Currently, it is for $249. You save $100.

If you have not had a chance to buy the Famous Google Assistant, the Google store has something exciting for you. It is available for just $39. You get to save $50.

For more Smart entertainment, visit the website: www.googlestore.com.au

Amazon

Looking for some upgrade on those headphones, gaming, and television, you have certainly to the right place, Amazon.

Gamers, are you ready to hear this offer? A Razer Blade 14 gaming laptop is now available for just $2900. It is exciting news. Your savings are waiting for this. Grab this boxing deal before it is sold out.

Your laptop will not get a finish look without this hyperspeed mouse. Yes, you guessed it right, the deal for Razer Basilisk Hyperspeed is now available for $50. You get to save $49. You certainly do not want to miss this one. Go and place your order now.

Tired of using the same old phone. Get ready for an upgrade, as Amazon has brought an amazing deal of Samsung S20FE. It is priced at $679 with 128Gb RAM. Nothing will make you jump off the sofa then this deal. the price is much lower now. Get yours today.

Visit their website, as they have hundreds of deals that are waiting for you to shop them: www.amazon.com.au

New Design New Story

With every industry showcasing some exciting deals, Home Textile is not far behind. They have made some exciting offers ready for your home to breathe in. An upgrade on the home is definitely a start to a new chapter of the story. Let us have a look at some of the websites that have incredible collections for you to buy from:

Bedding republic

Would you not want to make your room an evoking admiration? If yes, then set your bed with the accessories it requires. Bedding republic has some exciting collections for you. The product ranges include quilt cover sets and towels.  Do you know that quilts are a significant part of bequest? Bedding republic realizes that and therefore, the designs of quilt covers it offers are often inspired by life, in general, making an aesthetic tale that speaks for itself and shines through the finished products.

Some more good news for you, they have sales going on and you can get their products at 40% off.

If you are someone that wants a simple yet creative piece of quilt set, you should check bedding republic’s, Floral Bright. You will certainly not be able to get bored of it. The discounted price is $63.

When you are offered a deal of 2 bath towels, two hand towels, two face washers, and one bath mat, would you make a pass on it? Certainly, not. Bedding republic is offering this deal for just $80. Grab yours now, before it is sold out.

Visit their website for better bedding: www.beddingrepublic.com.au

MYER

Confused about how to prepare dining for Christmas? Myer is here to blow away that confusion. It has a wide range of products that you can shop from. Its kitchenware has a unique touch to it. They have an online Christmas shop opened for you and everything in it is on sale. What an exhilarating offer. Let us have a look at things that you can buy:

Dinner sets compliments the dining and it is important to have more than one set at home. But they are expensive to buy. Myer is offering a 12pc dinner set of a renowned brand, Heritage, just for $64.97. Well, that might make you jump off the roof. Well, add to cart. It will not stay for long.

Napkins certainly need an update from time to time. Myer has an exclusive offer on some of the tableware, you do not want to pass those. One of the most amazing things to buy from Myer is that you get to choose from a variety of brands. Australia House and Garden and Heritage have some exciting deals on dining and tableware. The price ranges from $14-$24.

What is the best time to upgrade your furniture? This season. It brings with it a variety of deals to choose from and some from well-known brands. Myer has a wide range of furniture including chairs, sofas, coffee tables, vanity, and much more. Let us have a look at some of those with their discounted prices.

For more details and to grab your favorites, visit the website: www.myer.com.au

David Jones

Looking for something extravagant and still not found it yet. David Jones is a place for you to visit. They have a variety of homeware, kitchenware, tableware, and much more. Most of you must be thinking that it is expensive to buy, here is some exciting news, David Jones has some discounted offers for you this season. You probably will not be able to resist these.

They have up to 50% off offers. This will not let you wait any further. Just by reading this, you might just want to explore more.

Let us have a sneak peek of some kitchenware and Dining that you would love to have:

For more details and to place your orders, visit their website: www.davidjones.com

Exhausted? It Is Time For A Holiday Workout

Is there any better way to celebrate the festivities and begin the new year, the new chapter of life, by spending some quality time, far from home? No chance. It is a great way to welcome new beginnings. You still have not found the right deals yet? Let us highlight some for you so you can make the most of the holidays.

Luxury escapes

The curtains are uplifting and the festivities are about to begin. Luxury escapes are offering 69% off on holiday packages. You can celebrate Christmas and Boxing Day at Hunter Berry, Canberra, Cairns, and many more places. For bookings visit their website and get yourself ready for the retreat: https://luxuryescapes.com/au/australia.p1

WOT IF

How exhilarating would it be to get an incredible deal for holidays and that too with a big discount of 56%? This might just make you book your ticket now. Wot If has come up with these exclusive offers, especially for Christmas and Boxing Day. Kick-start your new year, with a new you.

For bookings and details, visit their website: https://www.wotif.com/Australia

Contiki

Pack your bags because your adventure will not be able to resist this deal. Contiki is offering 15% off on your fun and adventurous trip. To get this amazing deal before it finishes, visit their website: https://www.contiki.com/eu/en/deals

Happy Shopping Aussies!

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Before the introduction of online shopping, the consumers would directly head towards stores to purchase different goods. As the technology became more advanced, the traditional Brick and Mortar business model started getting replaced by an internet-based model.

HOW INTERNET CHANGED CONSUMER BEHAVIOUR

Where shopping in a store was once the primary way to shop, online shopping is becoming a preferred way for consumers to shop around the globe. In the last decade, the internet has become a major platform for people to buy and sell different items leaving retail stores in a struggle to compete against online websites and online stores. eCommerce has revolutionised consumer behaviour and has brought the shopping experience to the fingertips of the customers via their mobile devices and computers.

Research suggests that 40 per cent of the consumers now prefer to shop online with Australians spending $27.5 billion on purchasing goods online, an increase of 24.4 per cent year on year.

Although, consumers continued purchasing from physical stores, but they find online shopping more convenient as they can shop everything from the comfort of their couch. The change urged many businesses to become digital and create their websites to sell products. It has made the process of purchasing and creating products even easier and more convenient. Using the online platforms, customers can also provide feedback to the companies that has empowered both the consumers and the businesses.

MODERN-DAY CONSUMER BEHAVIOUR

Modern-day consumer behaviour has altered significantly over the last years that retailers aren’t feeling the revenue benefits even in healthy economies. Today, it has to be fast, convenient, and fun for the consumer. Utmost simplicity is extremely important for the modern consumer. Businesses are developing their online channels to enable customers to purchase goods at their maximum ease, at any given time without leaving their homes. A study reveals that consumers shop online to save their crucial time, and for available varieties of products and services. Modern-day consumers have the following characteristics that have changed the dynamics of purchasing and selling goods and services:

• They opt for the internet to look for solutions to their problems
• They compare different companies to find the best value for their money
• They want to make purchases with utmost transparency
• They are interested in adopting new market trends
• They want to feel the part of the community
• They search for the opinions of other people for a product
• They expect a more personalised experience
• They are hugely influenced by the people they admire
• They worry about sustainable products and avoid waste
• They want various options when it comes to the delivery of different products

HOW PANDEMIC HAS CHANGED CONSUMER BEHAVIOUR

The pandemic has changed consumer behaviour as now consumers rely more on online shopping. Considering the pandemic protocols, the nationwide lockdowns led to the closure of physical stores and brands had to shift their operations online. Panic shopping has been at its peak during the early stages of the pandemic as people started shopping for goods in panic, greater volume, numbers, and frequency. Due to the social distancing regulations, consumers switched to online shopping considering the safety and convenience that online shopping offers.

According to one survey, more than 200,000 Australians shopped online for the first time in April 2020, including many older consumers who had never felt the need of shopping online.

As people were trapped in their homes during the lockdown, they opted to spend their time shopping online. Amid the pandemic, almost 42 per cent of the consumers have claimed that the way they buy would predominant change. The post-pandemic world needs to learn to adapt to the new and lasting shifts in consumer behaviour. Now, more and more customers rely on online shopping, so the brands need to predict shopping patterns and identify changing consumer patterns in real-time to understand the changing preferences and act accordingly.

Ultimately, technological advancement has empowered consumers to shop in new ways and has also opened doors for retailers to turn the challenges of the modern-day into opportunities. As consumer behaviour is changing drastically, if brands don’t plan accordingly for the future, they may find tomorrow’s too late!

The post From in-store to online: A drift in modern day consumer behaviour appeared first on Bedding Republic.