The textile industry’s ability to generate massive profits from its operations used to be highly dependent upon the elements where the quality management, lead time, efficient supply chain perpetuates under fine conditions. In the era, where we are currently residing, the form of commercial success has taken a new turn where the dependency of success relies upon reaching a desired level of quality regardless of some of the most concerning issues that the world facing right now, including environment and human rights norm.
“Is The Textile Industry Following Responsible And Sustainable Methods?”
The textile industry is vast. However, many companies ensure the operations are held responsibly and sustainably, where the norms and concerns are taken seriously. The companies that regularly follow these working practices, follow schemes that are under a safe and healthy working environment, meeting the ethical standards, set globally. Recently, we have seen how our perspective on buying has changed over the years. Nowadays, our behavior in terms of purchasing patterns is more towards how well a product was made and under what conditions, whether the operations were held according to global ethical standards. Thus, this change has acted like a bulldozer on the textile market in synchronizing its operations according to the ethical norms including:
- No engagement of Child Labor
- No contravene of the moral principles concerning Human Rights
- Environment-friendly substances used in the production process
- Assurity of Safe and Healthy environment for workers
- Fulfilling the needs of the employees
- Not violating environmental policies
This has put heavy loads on the shoulders of businesses, operating in the textile industry, to prosper by developing a set of rules, outlining the norms and responsibilities, making certain that the operations are held under viable and ethical conditions.
“Ethical Sourcing= Competitive Advantage”
As time is passing more businesses in the textile market are getting influenced by ethical sourcing. Due to the change in customers’ purchasing behavior, has made businesses realize that the only way to gain success in the market, brand loyalty, customer loyalty, and a lead in the competitive market is through following the process of sourcing supply chain under ethical conditions. Consumers are getting concerned day by day and it might become a necessity for businesses o follow those norms or else they might not be able to survive in the market. Consumers do have an understanding of how products are made, if they are made through violation of human rights or through materials that harm the environment, the businesses are likely to be in trouble.
“Power of Consumer’s Purchasing Behavior”
A recent survey showed that 9 out of 10 Australians prefer buying products that are made through ethical sourcing. Not only that around 80% or more consumers wanted businesses to give details and be transparent on how the product was sourced throughout the supply chain. This is a huge number and businesses now really need to step up their game as consumers are becoming more concerned.
No doubt about the fact that ethical sourcing comes with a cost. However, when surveyed, 2 out of 5 Australians were happy to pay the price if the product was processed under ethical conditions. Moreover, around 46% of women were more ready to pay the price as compared to the percentage of men, which was 35%. The change is high, and it is likely to increase and further influence the decision of consumers when buying products.
Consumers are now heavily concerned about how textile products are being sourced. The millennials are not going to go easy with this as they understand the importance and need of letting nature breathe. The textile industry is greatly influenced by this generation as they are now standing as pillars of strength for products to be produced under ethical guidelines, regardless of how much costly it becomes. With that, businesses now have another duty to deal with, making people aware of ethical sourcing.
“Textile Industry- Walking An Extra Mile”
With highly concerned consumers, textile businesses have taken the initiative that they will walk this extra mile with them. They are now moving toward producing chemical-free products; synthetic fabrics, and moving towards producing natural fibers such as cotton, non-toxic wool, recycle polyesters, and others. These businesses are likely to prosper and gain success throughout as they are endlessly working on keeping the environment safe and satisfying customers. This s beneficial for both society and nature as safe working conditions, fair treatment of workers, and usage of environment-friendly material is a win-win situation for all.
